In order to gain empathy, I started by extensively researching quantitatively, and qualitatively. I interviewed lead human trafficking task force investigators in order to understand the pain points of their current system.
I learned so much about how deep this Wicked problem truly is. It lit a fire inside me and I rose up to help the fight with passion and fervor.
Helped to define the technology needs and possible avenues for execution.
Continuous monitoring, alerting, notifications, social media, LEO data pulls,
administrative data sharing, lead generation and distribution, Ai modeling and predictive real time mapping/tracking of trafficking routes,
interstate nexus (linking victims, criminals, reports and events), case connection nodes and links, transportation scheduling and monitoring integration. Deep financial transaction analysis +more
Modeled and mapped detailed information integration collection and distribution system with a focus on a globally available database structure.
After months of research and interviews I began to generate work flows and models for three different entry points: Victims, Law Enforcement and service industry employees.
This would lead me to establish a functional, connected, administrative network model and initial VAST mobile app lo-fi wire frames.
I created a brand, tone and mood for a public facing marketing site as well as a pitch deck to help us educate, inform and invite support.